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Health and Wellness Trust Fund

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The North Carolina General Assembly created the Health and Wellness Trust Fund in 2000 to invest in programs and partnerships that help all North Carolinians achieve better health through access, prevention, education and research.

Channels this client is in:

• Healthcare / Life Sciences
• Public Relations

The Work:

• TRU television campaign
• TRU grassroots campaign
• QuitlineNC
• Tobacco. Reality. Unfiltered. (TRU) website
• Tobacco. Reality. Unfiltered. (TRU)
• Recruitment Campaign