Proactive and Positive

We've shaped solutions for many of the Southeast's leading Fortune 500 and privately held firms, including banks, brokerage firms, insurance providers and consulting firms.

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Approach

We approach each client as a whole—as a story to tell. First, we analyze every angle of a client challenge before recommending action. We immerse ourselves in the client’s world, learning their strengths, barriers and goals. Then we open the possibilities for how to best communicate their story.

From a wide spectrum of disciplines, we determine the right solution set. It may be a Web-based statewide grassroots coalition. Or a high-energy video production for a trade show. It may be simply connecting the right people at a critical moment.

The way we work has been described as an intentional fusion of strategy and creativity. We believe the two fuel each other, generating powerful ideas that move audiences to think and to act.

In short, we have no preconceived ideas of what will work in any situation, so we bring every tool, every experience, every talent to bear on every assignment. This open approach gives us the freedom to do what’s right for our clients. And that looks different for every one of them.

Ken Eudy CEO

Co-founder of Capstrat. Former reporter turned ace lobbyist. NC Public Relations Hall of Famer. Stickler for details. Knows every county in North Carolina.

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