Employee Morale


Employee Morale

Capstrat Staff

11.01.2009
In: Public Relations

Workers' confidence in their employers is high, despite a down economy. Poll results from a recent survey conducted by Capstrat and Public Policy Polling find 53 percent of respondents have "a lot of confidence" in their current employers.

When asked to rate current benefits, 79 percent of respondents say their company benefits are "good to fair." Eighty-one percent report "very good to good" morale at their company.

In addition to a strong benefits package, employees report receiving fair salary increases, despite the rough economy and rumors of layoffs. Pay increases in the last nine months were judged "very to somewhat fair" by 49 percent of respondents.

"Smart businesses work hard to retain talent even in a tough economy," says Ken Eudy, Capstrat CEO. "It's important for businesses to monitor the mood of their workforces and take appropriate steps to keep employees happy."

"If employees sense a sinking ship, they will run for the nearest exit," Eudy said. "From the latest poll results, it seems employers recognize the importance of company morale and employees' job satisfaction."

Other poll findings include:

  • Job satisfaction most important factor for company morale. When asked to rank several choices, 29 percent of respondents chose ‘job satisfaction' as the most important factor for good company morale.

  • Quality of supervisor least important for company morale. Ranking last, only four percent of respondents chose ‘quality of supervisor' as the most important factor for good company morale.

To view complete survey results, visit www.publicpolicypolling.com .