Advertising / Design
Social Media: A Free Tool for Patient Research?
Online conversations regarding health are happening every second. Monitoring these conversations can tell companies a lot about their audiences which makes social media a valuable tool for marketers.
So. Much Power.
A simple turn of a phrase is a powerful tool. So, use it wisely in your presentations.
In Zane We Trust? The On-Demand Generation
This is the second installment of gems from my nephew, Zane. Socrates of the sandbox reminds us to always keep it real. He’s five going on brilliant.
Healthcare Marketers: How Well do you Really Know Your Audience?
In marketing, specifically healthcare marketing, influencers play a big role. Doing audience research upfront can avoid a failed campaign because you've been wasting time talking to the wrong person.
Smartphone insights from a late adopter, or, “Oh…now I get it!”
A late adopter discovers how the smartphone can change your life.
Eww, Hate That Stuff.
Miracle Whip vs. Mayonnaise: Finding big ideas amidst the epic battle of sandwich spreads.
In Zane, We Trust? The Power of Repetition
This is the beginning of gems from my nephew, Zane. The pint-sized Plato drops pearls of wisdom like it’s his job. He’s five going on brilliant.
Experience - Seize Every Opportunity
Capstrat Networking Night is on April 6. This event is a good opportunity to network with potential employers.





