Energy / Infrastructure
Students Teach an Old Goat New Tricks
Capstrat’s sixth annual student networking night is on April 12th. Each year, I’ve expected my duty is to give advice to noobs. And each year, I’m reminded that they repay the favor to me in spades. They teach me I’m never too old to learn new lessons.
Engaging utility customers through social media
By the end of 2017, more than 624 million utility customers worldwide will use some form of social media to engage with their electricity providers, according to a report by PikeResearch. Is your company embracing social media, or will you be left behind?
Closed for Good
Thanks to everyone for getting involved with our 2011 holiday project. Here’s what we accomplished!
Fighting for lighting
Legislation to phase out energy-wasting light bulbs is not being enforced as planned. Does the public really know about the new lighting law, or are politics thwarting perception?
Undermining the credibility of women?
Marian Wright Edelman, the founder and president of Children’s Defense Fund and first African-American woman admitted to the Mississippi state bar, once said, “You can’t be what you can’t see.” Does this hold true for women seeking leadership positions? And what does that have to do with the PR and advertising industry? A lot, actually.
Confidence in institutions continues to plummet
American confidence in government, media, banks, small businesses, public schools and churches plummeted over the past two years, according to a nationwide survey from Capstrat commissioned by Public Policy Polling. The survey looked at the level of confidence across several institutions across age groups and ethnicities.
It's Internet Summit time!
Capstrat will be out in full force at the Internet Summit 2011. Find out why.
Really Mikey Mouse?
Don't judge me. I was skipping around TV and came across a Disney Channel show. Not one of the channel’s gems like Phineas and Ferb mind you. It was a throwaway live-action-canned-laughter-schlockfest called A.N.T. Farm. Something kept me intrigued.
