Healthcare / Life Sciences


November 20 2008
Let's bring cartoons back to healthcare

Let's bring cartoons back to healthcare


In: Healthcare / Life Sciences
Comments: 3

Back in the day, disease awareness was something of a different advertising animal.

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May 13 2008
Maybe I really AM Homer Simpson

Maybe I really AM Homer Simpson


In: Healthcare / Life Sciences
Comment: 1

I've always been suspicious of government paternalism and the seemingly endless growth of the nanny state, but a book reviewed by Slate makes me wonder if some government guidance is a good idea after all.

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March 18 2008
Work That Matters, a Million Times Over

Work That Matters, a Million Times Over


In: Healthcare / Life Sciences, Interactive, Public Relations, Social Media
Comments: 0

Yes, I said a million! And yes, I'm that enthusiastic about my latest project - a campaign Web site for BCBSNC's Million Step March.

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March 04 2008
Ghoulish health lottery real, not sci fi

Ghoulish health lottery real, not sci fi


In: Healthcare / Life Sciences
Comments: 2

In the distant future, health care is a commodity the average person can access only by winning a highly publicized lottery. A bad sci-fi movie, possibly starring Sylvester Stallone or Bruce Willis? No, it's a real program underway in Oregon.

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December 03 2007
Going Green Gives a Little Extra This Holiday Season

Going Green Gives a Little Extra This Holiday Season

Katie Cocker
In: Healthcare / Life Sciences
Comment: 1

As we gear up for another bustling gift-giving season, I'm mindful more than ever of the presentation of my gifts. I don’t mean how to make my gold bows more Martha-like. I'm thinking of how my beautifully wrapped presents are killing our environment.

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September 12 2007
Doctor rankings -  who decides?

Doctor rankings - who decides?


In: Healthcare / Life Sciences
Comments: 0

Doctor's groups are plenty riled about attempts by insurers to rank doctors. Have the docs got a better idea?

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