Interactive
Social Media Trends to Watch in 2012
Social media will change in 2012. But looking at the small changes will only go so far. What are the broader trends and patterns to look for this year?
Will cable and satellite TV follow the landline’s decline?
What hints can an employee phone list provide about telecom trends? More than you might think.
Confidence in institutions continues to plummet
American confidence in government, media, banks, small businesses, public schools and churches plummeted over the past two years, according to a nationwide survey from Capstrat commissioned by Public Policy Polling. The survey looked at the level of confidence across several institutions across age groups and ethnicities.
Three Easy Facebook Engagement Tactics
The easier it is for Facebook users to participate with your content, the more likely they are to engage. Here are three ways you can engage quickly with the people who care most about your brand.
It's Internet Summit time!
Capstrat will be out in full force at the Internet Summit 2011. Find out why.
Really Mikey Mouse?
Don't judge me. I was skipping around TV and came across a Disney Channel show. Not one of the channel’s gems like Phineas and Ferb mind you. It was a throwaway live-action-canned-laughter-schlockfest called A.N.T. Farm. Something kept me intrigued.
4As Strategy Festival
“If you’re not investing in social media, analytics and technology, you don’t exist.” That's what Miles Nadal, CEO of MDC Partners, had to say to 4As Strategy Festival attendees. His interview kicked off the festival, which was full of insightful commentary and examples for advertising strategists.
Why People Are Talking About "People Talking About"
Facebook is launching new metrics to better assess engagement on Pages, making it more important than ever to develop content that catches on.
A Chief Marketing Officer's Guide to Social Media Integration
The CMO Survey indicates that CMO's will significantly increase spending on social media over the next few years. But this spending will be in vain if they don't figure out how to integrate social media into their overall marketing strategies. Capstrat's Social Media Manager, Angela Connor shares some ideas on how they can start.
