Professional / Financial Services
Is your web analytics tool overestimating your traffic?
Web analytics tools are over-counting unique visitor counts by 2 to 4 times providing marketers and business owners with questioning whether their metrics are accurate.
Collaboration, yes. Committee, no.
One of the interesting subplots during the last couple of years of Super Bowl advertising is how well the "consumer-generated" commercials have fared against the big-budget spots created at traditional ad agencies.
What worries you more – runaway business or runaway government?
A person could be forgiven for head-scratching after reading the results of a survey by Gallup in late January. When asked, "What worries you more, too much regulation of business by government or not enough regulation of business by government?," 57% said too much regulation and 37% said not enough.
Lessons from leaders
Much is being said about the tough economy and the challenges graduating seniors face in finding jobs. Capstrat hosted its third annual Career Networking Event to enable area students to learn more about career opportunities in our industry. I facilitated one of four panel discussions at the event.
Damien Hirst on Charlie Rose
If you weren't tuned into UNC-TV for Charlie Rose last night, you missed a devastatingly interesting interview of art icon Damien Hirst.
