Lowe Blow
Lowe's home improvement advertised on a reality TV show "All-American Muslim" until this past weekend. Then came the Florida Family Association.
The FFA, as it calls itself, took out after Lowe's because it advertised on "All-American Muslim," which features "propaganda that riskily hides the Islamic agenda's clear and present danger to American liberties and traditional values."
The organization has attacked Disney, Target, Macy's, GE, Pepsi and a long list of other companies because they don't measure up to FFA's pristine standards. Which seem to be: white, heterosexual, pious, Christian and politically conservative. FFA traffics in racism, bigotry and fear-mongering.
Okay. Some things can't be helped. But what about Lowe's, the No. 2 home improvement company in America?
Lowe's folded like a cheap suit in the face of FFA's criticism.
The company issued a statement saying that "All-American Muslim" "became a lightning rod for many of those views."
How sad. Companies have a responsibility to shareholders, customers and employees. But do they also have a responsibility to stand up to fear-mongering haters? Which way is Lowe's moral compass pointing?
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