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November 29 2011
Will cable and satellite TV follow the landline’s decline?

Will cable and satellite TV follow the landline’s decline?

Karen Albritton
In: Technology, Interactive, Social Media
Comments: 6

What hints can an employee phone list provide about telecom trends? More than you might think.

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November 18 2011
Confidence in institutions continues to plummet

Confidence in institutions continues to plummet

Shane Johnston
In: Healthcare / Life Sciences, Professional / Financial Services, Technology, Energy / Infrastructure, Education, Interactive, Advertising / Design, Public Relations, Public Affairs, Social Media
Comments: 5

American confidence in government, media, banks, small businesses, public schools and churches plummeted over the past two years, according to a nationwide survey from Capstrat commissioned by Public Policy Polling. The survey looked at the level of confidence across several institutions across age groups and ethnicities.

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November 18 2011
Three Easy Facebook Engagement Tactics

Three Easy Facebook Engagement Tactics

Jay Dolan
In: Technology, Interactive, Social Media
Comments: 4

The easier it is for Facebook users to participate with your content, the more likely they are to engage. Here are three ways you can engage quickly with the people who care most about your brand.

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November 11 2011
Investing in the Future

Investing in the Future

Leslie Coman Comments: 0

Tuesday elections were a hopeful sign.

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November 09 2011
Actions Sometimes Speak Louder Than Words

Actions Sometimes Speak Louder Than Words

John Peterson
In: Public Relations, Public Affairs
Comments: 0

Yesterday voters in Ohio sent a message at the polls. They didn’t elect a new Governor or member of Congress. They voted to keep labor unions in charge of economic development and job creation in Ohio.

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November 06 2011
When Communities Fail

When Communities Fail

Angela Connor
In: Social Media
Comments: 2

Let's face it. Most online communities fail. But it is oftentimes due to inflated expectations and a lack of ownership. Capstrat's Social Media Manager, Angela Connor says many brands say they want communities but what they really want is a group of people telling them how great they are. If your community is failing, it could be your own fault.

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November 02 2011
Really Mikey Mouse?

Really Mikey Mouse?

Todd Coats
In: Healthcare / Life Sciences, Professional / Financial Services, Technology, Energy / Infrastructure, Education, Interactive, Advertising / Design, Public Relations, Public Affairs, Social Media
Comments: 3

Don't judge me. I was skipping around TV and came across a Disney Channel show. Not one of the channel’s gems like Phineas and Ferb mind you. It was a throwaway live-action-canned-laughter-schlockfest called A.N.T. Farm. Something kept me intrigued.

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October 16 2011
4As Strategy Festival

4As Strategy Festival

Evan Carroll
In: Interactive, Advertising / Design, Social Media
Comments: 0

“If you’re not investing in social media, analytics and technology, you don’t exist.” That's what Miles Nadal, CEO of MDC Partners, had to say to 4As Strategy Festival attendees. His interview kicked off the festival, which was full of insightful commentary and examples for advertising strategists.

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