Blog


January 08 2008
Creativity, technology, and being a step ahead

Creativity, technology, and being a step ahead

John Romano
In: Interactive
Comment: 1

One of our most important goals at Capstrat is to be a step ahead. To a senior developer, part of being a step ahead is knowing what the tools are capable of. As we craft a story, some of us are constantly looking forward to how an idea will be built.

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January 07 2008
The Corporate Message

The Corporate Message

Ken Eudy
In: Public Relations
Comments: 0

If you've heard it once, you've heard it a hundred times: Corporations no longer control the message. Consumers do. Or the bloggers do. Or the social media do. Hang on just a minute. Hang on just a minute. That premise assumes corporate message is disconnected from corporate behavior. Such is not the case...

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January 03 2008
New NC Legislation: Happier, Healthier New Year

New NC Legislation: Happier, Healthier New Year


In: Public Affairs
Comments: 0

A host of new laws are on the North Carolina books and have been ushered in with the new year. Among them are a couple of gems that have me very excited.

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December 31 2007
Producing a Web site is like an episode of Law & Order.

Producing a Web site is like an episode of Law & Order.

Virginia Ingram
In: Interactive
Comments: 3

Like most cable-watching adults, I have seen quite a bit of Law & Order. I resisted for years, but once you start, you can't stop and it is a really satisfying addiction. Law & Order is always on.

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December 29 2007
Pop Quiz! A Cred Check in Iowa

Pop Quiz! A Cred Check in Iowa


In: Public Affairs
Comments: 0

As this week's assassination of former Pakistani Prime Minister Benazir Bhutto was inevitably publicized, presidential hopefuls in Iowa found themselves under the hot light on their foreign policy experience.

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December 27 2007
Blogs for Blondes

Blogs for Blondes


In: Interactive, Social Media
Comments: 0

The other day (specifically Dec. 17) was the 10 year anniversary of the word weblog. This is very exciting stuff and what better reason to define a blog and why they are taking the world by storm.

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December 27 2007
What do you say when a client asks, what is CSS?

What do you say when a client asks, what is CSS?


In: Interactive
Comments: 0

One of our Web developers wrote something back in May about CSS. He did a really great job of explaining. But it got lost in a sea of acronyms and geek speak…sorry Mike.

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December 27 2007
Interactive's dirty little secret

Interactive's dirty little secret

John Romano
In: Interactive
Comments: 2

The frightening and exhilarating world of online communications - and the dirty little secret that we keep.

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December 17 2007
Commercials Are Dead! Long Live Commercials!

Commercials Are Dead! Long Live Commercials!

John Romano
In: Technology
Comments: 0

TIVO changed the way we see TV. It taught people that commercials are unpleasant and to be avoided. But Adobe Media player is taking a different approach. And it's going to bring about a new era of commercials. Think Commercials 2.0.

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December 16 2007
Porkchops and Web Producing: Two of a Kind

Porkchops and Web Producing: Two of a Kind


In: Interactive
Comments: 0

Project management is defined as "the discipline of organizing and managing resources in such a way that the project is completed within defined scope, quality, time and cost constraints." I know, I know. Sounds about as dry as your weird aunt’s pork chops, right? That’s what I thought too. Until I came to Capstrat.

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