Who do I love? Duke Corporate Education.
Who do I love? Duke Corporate Education.
You know what I love? Well, besides diet soda of course, I love the feeling you get seeing a site that you put your heart and soul into finally launch live on the Web. Dukece.com launched on Wednesday, check it out if you have a minute.
As we all know, working day in and day out on a project can cause one to get buried in the trenches of day to day project management. Stepping back from the flurry of activity post launch Wednesday night (with a Coke Zero in hand), I consulted the Blueprint to assess where we finally landed compared to where we started this project almost a year ago. Looking back on this experience, I fully realize not only the worth of pleasing our clients but also the true value in sticking to strategic objectives defined in the discovery phase.
Thanks to everyone who touched this project and to those who make it possible for us to do work that explores the avenues of imaginative navigation techniques. Each and every one of you deserve an ice cold Diet Dr. Pepper. I’m buying.




Comments
There is a relationship between the length of a project and my ability to judge results - and this project has been one of the longest I can remember. I'll have to the read our original documents to use as a measuring stick.
And I'll take you up on that Dr. Pepper - or an ice cold beer.
I'm surprised that Duke Corporate Education numbers among Capstrat's longest web projects (read: difficult client), but while John sounds doubtful of the quality, Laura brought champagne (am I allowed to say that during business hours or do I have to type it from home?).
We're B2B serving mega-corporations, sure, but we wanted edgy, daring, a little bit out there; no sense hiding who you are. And Capstrat delivered. As Duke CE's official agent provocateur and corporate fool, maker of machinima and social media lurker, I say "Well done."
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