Capstrat Brings Home the Gold


03.04.2011

For Immediate Release
Contact:
Ken Eudy
919 882 1962

Capstrat took home six gold awards — more than any local agency — at the 2011 Triangle ADDY Awards. The agency was presented with 11 total awards, including the coveted “Judges Choice” award for its work on the annual report of the Blue Cross and Blue Shield Foundation.

“We truly appreciate the partnership with our great clients who allow us to do work that stands with the best in the business,” said Capstrat’s Chief Creative Officer Todd Coats. “We set a goal to raise the quality of everything we do for our clients. Our six gold ADDYs suggest we’re making great progress.”

The gold awards recognize excellent work in national broadcast, public service, and mixed media campaigns for UNC Chapel Hill and the Health and Wellness Trust Fund. In addition to the gold awards, Capstrat was recognized for work with GlaxoSmithKline, UNC Health Care, Rex Healthcare, and the American Institute of CPAs. Selected work ran the gamut from sales promotion to advertising to direct response marketing across both interactive and traditional media.

The ADDY Awards, conducted by the American Advertising Federation, is the nation’s largest advertising competition. Winners of the local competition proceed to regional competitions to qualify for national finals.

To view samples of some of Capstrat’s award-winning work visit www.capstrat.com.

About Capstrat

Capstrat, a communications agency based in Raleigh, N.C., solves the complex issues that health care, technology, energy/infrastructure and financial organizations face at critical moments. We blend marketing communications, interactive communications, public relations and public affairs to tell stories with power and persuasion. Visit us at www.capstrat.com.

About the American Advertising Federation

As the “Unifying Voice for Advertising,” the American Advertising Federation (AAF), headquartered in Washington, D.C., with a Western Region office in Newport Beach, Calif., is the trade association that represents 50,000 professionals in the advertising industry. AAF’s 130 corporate members are advertisers, agencies and media companies that comprise the nation’s leading brands and corporations. AAF has a national network of 210 ad clubs and connects the industry with an academic base through its 210 college chapters.

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