Companies Find Ways to Maintain Employee Morale in Bad Economy
For Immediate Release
Contact:
Ken Eudy
919 882 1962
Workers' confidence in their employers is high, despite a down economy. Poll results from a recent survey conducted by Capstrat and Public Policy Polling find 53 percent of respondents have "a lot of confidence" in their current employers.
When asked to rate current benefits, 79 percent of respondents say their company benefits are "good to fair." Eighty-one percent report "very good to good" morale at their company.
In addition to a strong benefits package, employees report receiving fair salary increases, despite the rough economy and rumors of layoffs. Pay increases in the last nine months were judged "very to somewhat fair" by 49 percent of respondents.
"Smart businesses work hard to retain talent even in a tough economy," says Ken Eudy, Capstrat CEO. "It’s important for businesses to monitor the mood of their workforces and take appropriate steps to keep employees happy."
"If employees sense a sinking ship, they will run for the nearest exit," Eudy said. "From the latest poll results, it seems employers recognize the importance of company morale and employees' job satisfaction."
Other poll findings include:
- Job satisfaction most important factor for company morale. When asked to rank several choices, 29 percent of respondents chose ‘job satisfaction’ as the most important factor for good company morale.
- Quality of supervisor least important for company morale. Ranking last, only four percent of respondents chose ‘quality of supervisor’ as the most important factor for good company morale.
To view complete survey results, visit Public Policy Polling.
About Capstrat
Capstrat is a communications agency based in Raleigh, N.C. The firm specializes in communications for complex issues that health care, technology, energy/infrastructure and financial organizations face at critical moments. Capstrat provides public relations, marketing communications, interactive communications and public affairs.
About Public Policy Polling
Public Policy Polling has conducted regional and national surveys since 1991. The firm employs Interactive Voice Response or IVR methodology. Just as polling evolved from mail-in surveys and door-to-door interviewers to live telephone interviewers, the polling industry is evolving into automated telephone surveys (IVR) and internet polling. An analysis by the Wall Street Journal of swing state polls in the 2008 presidential campaign concluded that Public Policy Polling was among the two most accurate survey firms.
