Ragan.com

'Wearing Prada Can Be the Devil for Your Spine' and other fiendishly clever openers

Thursday November 01, 2007

Billy Warden was among the PR experts asked to share pitch writing prowess with Ragan's readers. He recommends writing a feature-style intro to show the reporter the creative possibilities in your story.

Visit this article online at http://www.ragan.com.

Note: Subscription may be required to read this article on Ragan's site.