Capstrat Deepens Media Capabilities with New Hire
Monday February 06, 2006
Contact: Karen Albritton
919 882 1958
RALEIGH, NC - Raleigh-based strategic communications firm Capstrat today announced that Greg Ives has joined the firm as a media planner and buyer. Ives brings a mix of national and regional planning and buying experience across a wide range of media types, and has led media buying efforts in two of Capstrat's core markets--health care and technology.
According to Capstrat Executive Vice President Karen Albritton, Ives brings some real assets to the agency. "Greg's diverse experience coupled with his creativity aligns perfectly with our approach to media planning and buying," said Albritton. "He will not only enable us to provide added value to our current clients, but he will also be instrumental in helping us continue to grow our business."
About Capstrat
Capstrat is a strategic communications firm based in Raleigh, N.C. The company provides marketing communications, public relations and public affairs services. In 2005, Capstrat earned two Telly Awards for its work on the N.C. Health and Wellness Trust Fund Tobacco. Reality. Unfiltered. (TRU) advertising campaign, and took home eight Addy awards for its work with Red Hat, the UNC Physical Science Complex, Closure Medical and the TRU campaign. Capstrat was recognized in 2003 by PRWeek as one of the nation's best Mid-Sized Agencies. For more information about Capstrat, visit www.capstrat.com.