Fit Together
Client Profile: A statewide wellness campaign of Blue Cross and Blue Shield of North Carolina (BCBSNC) and the NC Health and Wellness Trust Fund. The campaign is designed to raise awareness of the dangers of obesity and equip individuals and communities with tools to address this very serious health problem.
The Work: Public relations, Media Relations, broadcast and print advertising, identity, marketing materials, Web site strategy, and event management
Disciplines: Design, Interactive, Marketing Communications, Media Relations, Public Relations