Interactive
The Web is most powerful not as an isolated vehicle but as a complement to other media. Capstrat strategically merges online initiatives with offline to give clients a comprehensive communications campaign.
We integrate information, design, media and technology to reach targeted audiences and move them to action. Whether we’re creating a public relations campaign with a strong Web presence or an online advocacy tool enabling citizens to effortlessly send their opinions to Congress, Capstrat draws on extensive experience in getting the message across—and back.
Capabilities
- Strategic solutions — Our full set of planning and management tools
guides an interactive project’s implementation.
- Interactive strategy/consultation
- Content strategy, development and management
- Online community-building
- Usability testing
- Tactical capabilities — Our creative strategies drive our tactical
execution.
- Web design/programming/maintenance
- Flash animation/programming
- Microsites/intranets/extranets
- Custom applications
- Special expertise — We develop sound, strategic competencies where
our clients gain value.
- Database integration
- Rich media email
- Interactive investor relations/annual reports/corporate communications
- Online advocacy tools
