Public Relations
Capstrat helps clients define their story before it is defined by crisis, competitors or circumstances. Our counsel guides clients through public relations turbulence, offering a steady hand when opinion threatens to turn negative. In a congested marketplace, we target critical messages to the audiences that matter most—customers, the media, policymakers, employees, opinion leaders and shareholders.
Capabilities
- Crisis Communications — Capstrat has seen clients through every kind of crisis: human error, natural disasters, technology failures, personal scandals, financial mismanagement. We help clients calmly and quickly assess the situation and create a plan of action that gets results.
- Special Events — From concept to details, Capstrat helps clients shape events to achieve strategic goals. Whatever the occasion — corporate summit, gala reception, campaign launch—Capstrat makes the event work to achieve critical goals.
- Speech Writing — Our seasoned writers have crafted speeches for Fortune 500 CEOs to governors and will help clients communicate their vision to customers, employees, investors and other key audiences.
- Reputation Management — We help clients enhance and protect their reputation, whether by increasing visibility, building (or rebuilding) credibility or providing counsel on strategic issues.
- Internal Communications — We create and implement customized internal communications plans that mesh seamlessly with external messages and blend transparently with our clients' culture.