Client: MeadWestvaco ProTeqt Video

The retail industry globally loses more than $120 billion annually due to theft. To help lessen this problem, MWV creates innovative security packaging systems that protect valuable consumer products from theft. Many common security solutions can have a negative impact on consumer experience or detract from retail sales. However, MWV’s Security Packaging Systems are designed to protect against theft, all while still protecting the consumer purchase experience and the brand messaging on the package. We developed a video that clearly communicates the benefits of one of these security solutions to retail operators and brand managers called ProTeqt.